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Organization
The content of your site should be separated into appropriate sections. As you would be organized with a business presentation, your website should be sectioned out into appropriate information.
Original Informative Content
The content of your site should be tailored to those who visit your site. The visitor will generally stay longer on your site and return, if the material of your site grabs their interest. Each person that visits your website has a purpose, and your website must focus on providing value to its visitors.
The pages on your site should also be reasonable in length. Pages that are very lengthy usually signify inadequate site structure. Web pages that are very lengthy such as frequently asked questions should include hyperlinks to lead the visitor back to the top of the page.
Good Grammar - Correct Spelling - Complete Sentence Structure
Along with creative relevant content your site should be free of any spelling or grammatical errors. Run on or choppy sentences, misspellings, slang or derogatory language will distract the reader from the purpose of the content. If your site is a business site avoid the use of profanity, racist comments or slang that is offensive to the visitor. It only takes a few minutes of your time to proofread your site to check for any run on sentences or spelling mistakes.
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Design Process
- Initial Contact
- Discussion Meeting
- Situational Analysis
- Design Layout
- Content
- Production
- Site Upload
- Maintenance
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Why choose VFS?
- Creative
- Affordable
- Courteous
- Efficient
about VFS
Navigation
Your website should allow your visitor easy navigation throughout the site without having to hit the back button to search what they are trying to find. A site map or search bars are useful navigational tools for those visitors that may not be as web savvy as you would like.
It is important that you check that all the links on your site are working links. Check all your internal links as well as external as things on the web change continuously and a broken link on your site is a reflection of your overall site as well as the web master.
Design Style, Color and Presentation
Think of your website as your online office that your visitors are seeing for the first time. Your visitors are judging you on your website's layout, graphics, content and presentation.
The font type or choice of colors for your site is as important as it is on your business card or company letterhead. The colors, type and images on your site should work in harmony together and correspond with the overall layout of your site.
Call to Actions
Your site should include actions for your visitor to contact you, to purchase or to give you their name and / or e-mail or phone number.
Browser Compatibility and Screen Resolution
There are numerous browsers and different versions of browsers available to users on the web from Internet Exployer to Firefox. It is important that your site is functional in all browsers as well as different screen resolutions.
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Loading Time
Large graphics and pictures may take time to load onto your visitor's screen. Optimization of graphics and pictures files are important in order to size your images correctly for the quickest loading time.
Website Extras
Tools such as flash, dhtml and xml are wonderful tools that are used to increase a websites appeal. However, their use should serve a purpose other than your site graphics and animation keeping up with the times. If you use a flash introduction into your site, you should offer your visitor the option to skip the introduction and proceed directly to the link.
Optimized for Search Engines
Good sites are developed with achieving high search ranking in mind. They use web standards compliant code, have the appropriate meta tags, contain keyword-rich content, utilize the alt tag for graphics and image descriptions, as well as descriptive page titles and page names.
Your site should be listed in the top 10 major search engines, Google, Yahoo, Altavista, Anzwers, Inktomi, Infoseek, Lycos, Excite, MSN, AlltheWeb, just to name a few. A monthly submission review, updated content, exchanging links with other sites, advertising on search engines is also important in maintaining a successful site.
Secure Socket Layer (SSL) Certificates
Should your site ask for sensitive information it is a good idea to have an SSL for your site to guarantee the visitor that the information is collected securely through SSL. In addition you need to provide a Privacy Policy statement defining how your visitors information is used.
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